Turn ONE big idea into a real business that makes money.

I help accomplished professionals who have ideas they’ve been sitting on turn one idea into a real, monetizable business—with a clear offer, pricing, and path to first clients.

Explore The Big Idea Lab

This Is For You If…

• You’re already accomplished in your career
• You have multiple ideas but haven’t committed to ONE
• You want a business (not a hobby)
• You’re tired of overthinking and want structure
• You’re willing to make decisions and take action


Apply for the Big Idea Lab

You’ve Got a Business Idea.
You Don’t Need an LLC. You Need a Proven Business Concept.

Most accomplished professionals don’t get stuck because they lack ideas.

They get stuck because no one ever taught them how to:

• Evaluate if an idea is viable
• Define the problem it solves
• Turn it into a sellable concept
• Package it into an offer
• Test it in the real world

So they sit in research mode.
Or paperwork and planning work.
Or logo-and-website design.

None of that proves a business.

We start with validation.

Apply for The Big Idea Lab

The Big Idea Lab is my 6-month business builder where I help you turn one idea into a proven business concept, a sellable offer, and a real path to clients.

Explore the Big Idea Lab

Charlene Ridley, MBA

I’m a business strategist and builder who’s helped hundreds of professionals move from ideas → decisions → execution.

Read My Story